We’re not gonna lie to you: It really stinks. However, there’s a reason it is a really popular dish in Sweden.
Nothing is more fun, however, than to get non-scandies to open a tin of the the stinky herring and see their reaction. Big Steve From England has a youtube channel where he explores Swedishness as seen in the eyes of a Brit.
Here’s a clip from the day he tried stinky fish.